Art Works Ink

organic-seoSEO (Search Engine Optimization) is what is done to your website making it rank better in search engines or SERP (Search engine results page). There are both “natural” or un-paid (“organic”) search results and PPC (Pay Per Click) or the cost per click advertising model helping to drive Internet traffic to websites, advertisers pay the publisher or a website owner where the ad appears when the ad is clicked.

When your designing your website keep the visitor in mind. Search engines want to return the best results for search queries.